Archive for August, 2012


Elko to Host Startup Weekend for Entrepreneurs


August 31st, 2012, 02:27:01 PM
Posted in Business Start-Up, Events | No Comments »

Elko to Host Startup Weekend for Entrepreneurs Startup Weekend Elko will connect local innovators and startup enthusiasts to share ideas and launch companies ELKO, NV – Startup Weekend, a national grassroots business-launching event, is coming to Northern Nevada, September 28-30, 2012. Startup Weekend Elko will connect local entrepreneurs, developers, designers and startup enthusiasts with mentors […]

Selling Like a Surfer Dude Hell Bent on Revenge


August 20th, 2012, 05:00:22 AM
Posted in Advertising, Communications, Customer Relations, E-Commerce, Marketing, Uncategorized | No Comments »

Selling Like a Surfer Dude Hell Bent on Revenge I received an email today written by the highly respected marketing dude, Frank Kern. Frank doesn’t have a typical guru personality. He’s super casual, fun-loving, and talks like a college frat boy with a surfboard under his arm. But don’t let that persona fool you. He’s […]

The Smart Way to Answer, “Why Should I Buy from You?”


August 6th, 2012, 08:17:00 PM
Posted in Advertising, Communications, Customer Relations, E-Commerce, Economic Development, Marketing | No Comments »

  The Smart Way to Answer, “Why Should I Buy from You?” If your ideal customer walked up to you and asked, “Why should I buy from you instead of the other guy?” Can you give a compelling answer in ten words or less? That’s what a unique selling proposition (USP) does. Sometimes, it’s called […]

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