This post by Ben Tedore
The Made in Nevada program is the longest running marketing cooperative in the Silver State. Originally established under Governor Bob Miller, Made in Nevada has thrived as a champion for small business for more than 25 years.
In July of 2015 Made in Nevada relocated to the University of Nevada, Reno. The relocation of Made in Nevada has helped the program continue its mission to advocate and foster economic opportunity throughout the state.
The initial focus of Made in Nevada was to develop consumer awareness of Nevada-made products through a recognizable “brand mark” that differentiated products in the marketplace. Today, the scope of Made in Nevada still includes promoting consumer awareness, but has expanded to a multifaceted organization that works relentlessly to advocate for its members in an ever-changing marketplace.
Currently, Made in Nevada represents more than 1,000 members and employees combined. Made in Nevada continues to be a notable presence for producers, manufacturers, growers, and retailers across Nevada.
Small businesses are the backbone of the Nevada economy. Made in Nevada is proud of our members who continually foster the Battle Born spirit throughout their products that are made and grown in Nevada. Our members range from Fisher Space Pens who engineered the first pen to be used in space; to Fallon Food Hub who works to bring local food distribution to Churchill County “As a member of Made in Nevada, Kimmie Candy benefits when Nevadans choose locally-made products over other options. I want to thank everyone who places a priority on locally-made goods, as your support helps to strengthen Nevada one purchase at a time!” – Joseph Dutra, President & CEO of Kimmie Candy.
Made in Nevada will continue to help our members develop their business by providing our member benefits which include; education and business development courses, tradeshows, legislative events and social media marketing.
The future of Made in Nevada continues to look bright as the buy local and shop small movements continue to flourish. When Made in Nevada does well, the essence of the Nevada economy thrives. It is important to keep in mind the hard working small businesses that make up over 98 percent of all private employers, while employing over 50 percent of the private-sector workforce.
Made in Nevada will continue its proud tradition of representing the small businesses who grow, manufacture, and produce in Nevada to ensure the Battle Born spirit lives on. For more information on membership or sponsorship opportunities, please visit madeinnevada.org.