Archive for the 'Education' Category

“The consumer is not a moron, she is your wife.”

June 15th, 2015, 11:28:02 AM
Posted in Advertising, Business Start-Up, Communications, Education, Marketing, Uncategorized | No Comments »

“The consumer is not a moron, she is your wife.”   That’s a quote from one of the most brilliant ad men of the 20th century, David Ogilvy. His ads generated a crazy waterfall of cash for his clients. The man knew how to sell because he understood people. Ogilvy started off as a door-to-door […]

NxLeveL Hispanic Graduation, Las Vegas

January 29th, 2014, 02:35:59 PM
Posted in Education | No Comments »

NxLeveL for Entrepreneurs (also known as the “Existing Business Course”) is a 13-week, 40-hour course that gives entrepreneurs the professional knowledge and management skills they need to grow an existing business. Participants will learn to identify feasible opportunities for profitable and sustainable growth, and bring them to fruition by preparing a comprehensive business plan based […]

How Writing LIke a 7th Grader Helps You Sell More

April 26th, 2012, 04:37:17 PM
Posted in Advertising, E-Commerce, Education, Marketing | 1 Comment »

How writing like a 7th grader helps you sell more When writing sales copy, there’s a reliable rule that’ll help you sell more effectively. It works for selling just about anything to anyone. The reliable sales rule is: Write at a 7th grade level. Before you protest, please understand this has nothing to do with […]

Never Place an Ad Without These 4 Elements

April 16th, 2012, 10:12:53 AM
Posted in Advertising, Communications, Customer Relations, Education, Marketing | No Comments »

Never Place and Ad Without These 4 Elements   Yesterday, I was flipping through a magazine, getting progressively annoyed with each page. Not because of the contents. But because of how most of the ads were a waste of money. Some of the ads looked like photocopies of the company’s business card. Others were barely […]

Local business owners learn the basics of building and managing a website

December 13th, 2010, 03:54:37 PM
Posted in Advertising, E-Commerce, Education, Marketing, NSBDC Services, Technology, Tools | No Comments »

It’s a sign of the times when, as counselors at the Nevada Small Business Development Center, we either remind our clients of the importance of a strong online presence or are approached as to how to tackle this challenge. While businesses seem to understand the need for a website and social media profiles, they don’t […]

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