Archive for the 'Marketing' Category


SBA-Google Tools for Online Success


May 5th, 2010, 03:55:47 PM
Posted in Advertising, E-Commerce, Marketing, Technology | 1 Comment »

Today the U.S. Small Business Administration (SBA) and Google announced a new partnership and unveiled “Tools for Online Success,” an array of online resources and training designed to help small business owners harness technology to grow their businesses.
The “Tools for Online Success” site (http://www.google.com/help/sba) features tutorials, video testimonials, and tips from savvy small business people [...]

WordPress Recommended for Small Businesses and Non-Profits


March 10th, 2010, 11:45:25 AM
Posted in Business Start-Up, Marketing, Technology, Tools | 2 Comments »

Small businesses and non-profits are beginning to realize that they don’t necessarily need a custom built CMS system to run their website. Why not use a state-of-the-art publishing platform that focuses on aesthetics, web standards and usability – and not to mention… it’s FREE?

Out of the Store and Back into Business


March 4th, 2010, 10:32:32 PM
Posted in Customer Relations, Marketing | 1 Comment »

Guest Author
Len Stevens, Executive Director
Sparks Chamber of Commerce
re-posted from www.sparkschamber.org

When I first moved to this area in the 1990’s, I was a small business owner just like many of you, successfully running my own pizza place. Pretty soon, the competition moved in – places like Bully’s, Joe Bob’s and Sneakers. Specifically, [...]

So you have a new website…now what?


February 1st, 2010, 12:40:10 PM
Posted in Business Start-Up, Marketing, Technology, Tools | 1 Comment »

As a follow up to the 12th step in the SEO Checklist for Your New Website, I recommend adding your site to the following 8 Free Business Listing Websites: Google, Yahoo, Bing, Yelp, City Search, Merchant Circle, Trip Advisor and DMOZ.
You will be asked to create a business profile allowing you to add a brief [...]

12 Steps for Search Engine Optimization


January 26th, 2010, 06:20:40 PM
Posted in Business Start-Up, Marketing, Technology, Tools | 1 Comment »

A checklist to use during the development process
Are you ready to build a website for your small business or for yourself? There are simple search engine optimization steps you should consider during the development process.
The following 12 step optimization checklist will bring you one step closer to maximizing your revenues with smart web design.
1.) Choose [...]

Digital Word-of-Mouth Attracts Customers at Light Speed


July 24th, 2009, 04:05:06 PM
Posted in E-Commerce, Marketing | 1 Comment »

The reason everybody is talking about Twitter is because it can be so freekin’ effective! Just imagine:

While working at your cash register, you can instantly tell your loyal customers that the  new shipment has just arrived.
While having a coffee, you can let all your fans know the Tickets are on Sale!
You can let your commuting [...]

Should I Blog?


July 2nd, 2008, 04:47:23 PM
Posted in E-Commerce, Marketing, Technology | 1 Comment »

Should I Blog? An Essential Question for Businesses Today.
The answer may very well be, “no.” Certainly for many, the answer is, “What’s a blog?” Fair enough. It’s quite normal for most business owners (especially these days) to be so busy working to keep their businesses running, they don’t have the time to keep up with [...]

How to Get Search Engines to Pay Attention


September 4th, 2007, 11:11:40 AM
Posted in E-Commerce, Marketing, Technology, Tools | 6 Comments »

The days of putting up a website then waiting for it to show up on the first page of any search engine are long gone. Today it takes time and effort to see your site in the first couple pages of results. However, most site owners and webmasters do not know where to begin. By [...]

Nevada’s Growth Rate Projected at 74 Percent over next 20 Years, Increasing by Two Million People.


October 19th, 2006, 12:32:58 PM
Posted in Demographics, Marketing | No Comments »

There was a brief mention of this in our last post, but it seems worth repeating. Contrary to what many people think about Nevada, we are the most urban state in the nation, and it looks like that trend will continue. The dynamics of our changing population and demographics will provide many challanges [...]

The New Customer Majority


October 13th, 2006, 07:05:31 PM
Posted in Demographics, Marketing | 3 Comments »

Don’t forget about us.
You may be tired of hearing about baby boomers, but as you build or expand your customer base you shouldn’t ignore the folks that make up 1/3 of the population, have 77% of our nation’s assets, and control 57% of the discretionary income.
Is your young sales staff prepared to meet their needs [...]

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