Archive for the 'Technology' Category


The Most Critical Steps in Preparing for a Successful Business


October 17th, 2016, 11:30:11 AM
Posted in Business Start-Up, Marketing, Technology | No Comments »

By: Debra Ward, Marketing Consultant, Dream Weaver Marketing Starting a new business is fun, but it takes careful planning to do it right. Even if you’ve been in business for several years, you may find this information useful. As a marketing consultant, I’ve been able to backtrack and fix some of the foundation issues for […]

The Waters of Social Media


September 16th, 2013, 10:23:18 AM
Posted in Marketing, Technology | No Comments »

by Heyden Enochson, Nevada SBDC Student Intern As the world of social media and technology continually advances and changes, businesses often find themselves lost at sea without a map, unsure of how to navigate the ever-increasing complexity of social media. Indeed, social media could potentially be the treasure map, leading businesses directly to their customers. Increasingly, […]

Nonprofit Pinterest Promotion


May 8th, 2013, 04:32:34 PM
Posted in Advertising, Communications, Marketing, Technology, Tools, Trends | No Comments »

By Rachel Harper- Marketing Intern at the Nevada SBDC As a Marketing intern, I spend a lot of time researching what’s new and trending in terms of marketing. Currently, Pinterest is increasing in popularity, so now is the time to hop on the bandwagon. Though not yet as popular as Facebook or Twitter, Pinterest has […]

Your Business To-Do List for 2012


January 20th, 2012, 03:53:04 PM
Posted in Advertising, Business Conditions, Employees, Marketing, Technology | No Comments »

By: Jennifer Ott, MBA Student, University of Nevada, Reno Depending on the industry, the beginning of a new year can be incredibly busy or the slowest time of the year. Wherever the start of a new year finds your business, January marks a good time to begin thinking of baseline business strategies. Here are six […]

Surprising Statistics from Cisco’s 2011 Connected World Technology Report


October 11th, 2011, 03:48:08 PM
Posted in Technology | No Comments »

The Connected World Technology Report surveyed approximately 1,400 college students and 1,400 young adult employees in 14 countries to determine how important technology and Internet has become in their lives. The results show that Internet and technology, such as computers and smartphones, are at the core of daily life for these age groups. Some of […]

Local business owners learn the basics of building and managing a website


December 13th, 2010, 03:54:37 PM
Posted in Advertising, E-Commerce, Education, Marketing, NSBDC Services, Technology, Tools | No Comments »

It’s a sign of the times when, as counselors at the Nevada Small Business Development Center, we either remind our clients of the importance of a strong online presence or are approached as to how to tackle this challenge. While businesses seem to understand the need for a website and social media profiles, they don’t […]

SBA-Google Tools for Online Success


May 5th, 2010, 03:55:47 PM
Posted in Advertising, E-Commerce, Marketing, Technology | 1 Comment »

Today the U.S. Small Business Administration (SBA) and Google announced a new partnership and unveiled “Tools for Online Success,” an array of online resources and training designed to help small business owners harness technology to grow their businesses. The “Tools for Online Success” site (http://www.google.com/help/sba) features tutorials, video testimonials, and tips from savvy small business […]

WordPress Recommended for Small Businesses and Non-Profits


March 10th, 2010, 11:45:25 AM
Posted in Business Start-Up, Marketing, Technology, Tools | 3 Comments »

Small businesses and non-profits are beginning to realize that they don’t necessarily need a custom built CMS system to run their website. Why not use a state-of-the-art publishing platform that focuses on aesthetics, web standards and usability – and not to mention… it’s FREE?

So you have a new website…now what?


February 1st, 2010, 12:40:10 PM
Posted in Business Start-Up, Marketing, Technology, Tools | 1 Comment »

As a follow up to the 12th step in the SEO Checklist for Your New Website, I recommend adding your site to the following 8 Free Business Listing Websites: Google, Yahoo, Bing, Yelp, City Search, Merchant Circle, Trip Advisor and DMOZ. You will be asked to create a business profile allowing you to add a […]

12 Steps for Search Engine Optimization


January 26th, 2010, 06:20:40 PM
Posted in Business Start-Up, Marketing, Technology, Tools | 3 Comments »

A checklist to use during the development process Are you ready to build a website for your small business or for yourself? There are simple search engine optimization steps you should consider during the development process. The following 12 step optimization checklist will bring you one step closer to maximizing your revenues with smart web […]

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